Did You Loose Website Traffic Google Penalities

If you suddenly lost website traffic it may be due to the Google update everyone is calling Fred. Okay, that is a strange name and certainly not one of the animals we have grown accustom to but nevertheless Google has taken ownership of the Google update…. known as Fred.

A site did a pretty big study and discovered what was triggering Fred and the types of websites that lost traffic:

Sistrix, an SEO toolset data collection company, published their analysis of the Google Fred update after reviewing “nearly 300 domains.” Their analysis describes the sites and pages that were hit like this:

“…..outdated, thin and scraped content, as well as incomprehensible articles made up of 300 word ‘SEO texts’ pumped to the brim with main keyword mentions and void of any useful information or a sense of readability.”

Search Engine Land has a tab bit more of the details:

Low value websites were hit by this update and if you have suddenly lost website traffic call us and we will take a look under the hood (website) for you: (512)657-8773

Google did confirm this update but didn’t give us any other information except the information can be found in the Google Webmaster guidelines. We follow Google website guidelines so you don’t have to worry about updates with strange names.

Ysais Digital Marketing
Austin SEO

Google Explains How To Hire an SEO Austin

In February Google released a video on Youtube Titled “How To Hire An SEO”

The video was viewed over 200,000 times but if you actually watch the video you will begin to realize Google doesn’t really tell the whole story. In fact, let’s not forget Google is a company in of itself and all of the information they release is not always the best advice.

Of course the information is useful but let’s not forget the information is biased and as usual incomplete. We weren’t the only ones that noticed. Search Engine Land did a full write up about the video and the details they feel are missing from the video.


The recommendations in Google’s latest video aren’t set in stone either. When user behavior and/or their business priorities change, so will Google’s advice.

If you actually are trying to hire an Austin SEO company, don’t hire someone who is afraid to throw stones at Google. The most effective SEO companies consider a variety of data sources when prioritizing SEO work.

Ysais Digital Marketing helps you gain customers and improve your business.  We aren’t afraid to throw rocks at Google or anyone else that gets in the way.


Crowd Sourced Austin Road Map Alerts Austin

Austin has a website that is crowd sourced that allows you to add information about the road conditions.  If there is a wreck or ice or any kind of danger Austinites are able to mark the spot and let everyone know what is wrong with that part of the road.

Has anyone checked out this website? And can you see all of the RED symbols? That is a LOT of warnings….

You can check it out here: Austin



Digital Marketing Agency Austin Austin

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We offer all local marketing services to make sure your company continues to grow with new customers. Over 9 years of business consulting and marketing experience.


Austin Digital Marketing Agency – Ysais Marketing

Local SEO Austin

If your business needs more customers, a local SEO services is the way to go.  Ysais Digital Marketing is an Austin based local SEO Company specializing in Search Engine Optimization (SEO), Social Media Marketing and Digital Marketing.  We offer a free quote and strategy session to get your business moving quickly.

What is Local SEO?

Local SEO, search engine optimization is the art of structuring your website and your off line content to make sure potential customers can find your website before they find your competitors.  Local SEO will help you increase your return on investment and make sure your business is profitable.  By structuring a website properly with the proper content and working with all of your branding with social media like Facebook and Twitter to name a few we are able to make local SEO, search engine optimization work for your business by creating more qualified customers for you.

Google Local Search Engine Optimization

Put local SEO to work for you by properly structuring all of your content to be Google friendly.  Local SEO works for any local company or business.  When you structure your website and content to be Google friendly your website will increase in rankings and that means more clients for you.  An SEO Expert is able to find the best keywords for your business and then apply google local seo techniques to make sure you are growing your business.

Why Should You Pick Local SEO?

If you want to grow your business then local Search engine optimization is for YOU.  If you want more return on your investment then this technique will work for your local company.  I have used this technique for all of my local clients and time and time again they increase their customer base larger than they thought possible.  It is time you put your website to work for you and stop letting it sit idle.  You built the website now let’s make sure it is doing its job by bringing you new clients quickly.

What You Can Expect from Ysais Digital Marketing Services

We take local search engine optimization seriously and we make sure our SEO experts are up to date with the latest Google updates, SEO techniques and local SEO practices.  We are an advocate for shopping local and using all of the local services in our area.  If you are also local proud and want to help make a difference contact us today for a free seo quote and a free strategy session.  It is about time your business flourished and you gained more local customers.