When starting a small business, it’s likely that you will have to spend a fair amount of time developing a marketing strategy to grow the business and get it off its feet. Marketing is always an area of concern for small businesses and will often take quite a bit of planning and organizing in order … Read more
Reputation in any business is the key to its survival and success in a competitive industry. As a business owner, you always hope that your customers/clients feel the same as you do about the brand you are offering. Unfortunately, that is rarely the case! The hardest part about reputation is that it is largely influenced … Read more
More Common SEO Mistakes to Avoid Whether you are doing SEO for a small website or a huge brand, as a marketing expert, you need to be well informed about the common Search Engine Optimization mistakes. If you want your site on the first pages of search results so you can make more money resulting … Read more
Taking your business into the online world has benefits and challenges in equal measure. Competition is just one of them, but fortunately, there are a myriad of solutions, one being the SEO or the search engine optimization. SEO is a powerful marketing strategy that ensures your business website is ranked better in search engines, which … Read more
Over the years, Google has been rolling out updates that are geared toward improving site’s ranking and quality content creation. In the recent past, on the first two days of August 2018 to be precise, another broad core algorithm update was implemented. Popularly known as Google Medic Update 2018, there was quite a lot of … Read more
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