Ysais Digital Marketing

Google Update Mid December Confirmed for SERPS

Google has confirmed that they did release an update around mid December. The search engines have seen some crazy behavior but we are happy to report none of our clients saw this shake up. Google hasn’t yet confirmed exactly what the update was targeting but SEO’s have pooled a ton of research together to try … Read more

History of Search

This is just a little grouping of some of the most significant dates known to SEO.  Often we hear about what it is and what it can do but we don’t really learn about the history of where all of this search optimization came from and its roots in history. 1990’s – Website owners began … Read more

Video with Image and Vertical Search

Expand Your Website Visibility with Video, Image and Vertical Search Video search is growing and did you know tons of people go to Youtube every day to search videos much more than we ever thought possible.  Most local businesses don’t think much about video search but if done correctly a  local business could use Video … Read more

Keyword Research

What is Keyword Research? Keyword research is what every good SEO or internet marketing strategist begins with to develop a unique plan for a local business.  We perform the research to find what search terms and search phrases your customers are using to find services and products that you offer.  Basically keyword research is looking … Read more

Mobile Search

What is Mobile Search and Should a Local Business Focus on It? Mobile search is when someone searches on the internet using a mobile device like a smartphone, tablet, iPad and more.  Mobile search actually surpassed desktop searches in 2015.  The United States has gone mobile and now more than ever everyone wants to find … Read more